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  ERA Learning
  PO Box 8795 
  Portland, Oregon 
  97207-8795   USA 

  503/228-6345 
  810/885-5811 FAX 

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Business Education

Introductory Accounting
Marvin W. Hempel

Equivalent to a one-year basic course with each principle, step and procedure presented in great detail. In fact, each principle is presented and reviewed by the student in four different ways. This series consists of three major parts:
Part 1 (Accounting Cycle); 12 recordings, 24 lessons. Stock # 351100 (Includes one complete set of the correlated publications below) $202.00
Additional Copies of Printed Publications
Student Workbook
11.95
Key to Workbook
4.90
Tests
3.25
Key to Tests
3.00


Part 2 (Special Journals, Adjusting & Closing); 15 recordings, 30 lessons. Stock # 351125. (Includes one complete set of the correlated publications below) $249.35
Additional Copies of Printed Publications
Student Workbook 13.95
Key to Workbook 4.90
Tests
3.75
Key to Tests 3.75

Part 3 (Special Accounting Procedures); 12 recordings, 24 lessons. Stock # 351155 (Includes one complete set of the correlated publications below) $203.50
Additional Copies of Printed Publications
Student Workbook 13.25
Key to Workbook 4.95
Tests
3.50
Key to Tests 3.55

Advanced Accounting
Johansen ???

This program follows the Introductory Accounting series and is designed in the same manner, lesson by lesson. Advanced Accounting reviews the accounting process, with greater emphasis being stressed in the areas of receivables, payables, plant assets, intangible assets, systems and controls, payroll, partnership, and corporation accounting. Students scheduled to take this advanced program first should complete Parts 1, 2, and 3 of Introductory Accounting, or an equivalent course.
15 recordings, 30 lessons. Stock # 352000 (Includes one complete set of correlated publications below) $250.85
Additional Copies of Printed Publications
Student Workbook
13.85
Key to Workbook
4.95
Tests
4.55
Key to Tests
3.50


Using Ten-key Electronic Desktop Calculators
John Kimmel

5 recordings, 10 lessons. Stock # 126500 (Includes one complete set of the correlated publications below) $ 94.95
Additional Copies of Printed Publications
Student Workbook
10.95
Key to Workbook
3.90
Tests
3.25
Key to Tests
2.95


Business Principles
Ronald Singleton

Reviews the entire business and industry scene in America; also brings in, at the same time, foreign and government ramifications. Instead of mythical companies, many actual business concerns and company problems are discussed, along with products and problems relating to product development. This program is designed to complement ERA Learning’s program in Economics.
15 recordings, 30 lessons. Stock # 102000 (Includes one complete set of correlated publications below) $ 240.40
Additional Copies of Printed Publications
Student Workbook

Key to Workbook

Tests & Key
3.15


Business Law
Thye & Packwood

The 60 thirty-minute lectures emphasize key points of law and strengthen these through the use of appropriate illustrations and exercises in two correlated student syllabuses. Permits students to hear very interesting and comprehensive lectures by knowledgeable and experienced attorneys (including one U.S. Senator).
30 recordings, 60 lectures. Stock # 146700 (Includes one complete set of the correlated publications listed below). $471.20
Additional Copies of Printed Publications
Student Workbook
16.95
Key to Workbook
3.85
Tests & Key
3.65


Collegiate Business Series
Richard Gallagher, PhD

Students of Business Administration will appreciate the useful content of this series. It contains the essential facts needed to achieve maximum effectiveness in business. Boiled down to essentials are facts on the proper procedure to follow when organizing a firm. Following the basic principles of organization, there is a check list to assure your organization’s effectiveness. You are taught how to make good business decisions, and how to wage an effective marketing program, considering place, price, product, and sales promotion.
7 recordings, 14 tracks (18 lessons). Stock # 104000 (Includes one complete set of the correlated publications listed below) $120.25
Additional Copies of Printed Publications
Student Workbook
8.25
Key to Workbook
2.95
Tests
2.80
Key to Tests
2.55


Filing
Joanne Piper

Deals primarily with Alphabetic Filing, conveniently organized into three main areas: Part 1 — Individual Name Filing Rules; Part 2 — Firm Name Filing Rules; and Part 3 — Governmental and Political Division Filing Rules. Covers related rules over and over again, in great detail accompanied by correlated practice work.
6 recordings, 12 lessons. Stock # 106000 (Includes one complete set of correlated publications below) $105.25
Additional Copies of Printed Publications
Student Workbook
8.95
Key to Workbook
3.35
Tests & Key
3.95


Legal Secretarial (Typewriting & Dictation)
Virginia Schoepfer

Recordings include background information, plus extensive typing practice in general legal vocabulary, corporate vocabulary, wills and probate, federal estate tax returns, and litigation. Dictation in lessons 10-12 involves a further review of this vocabulary, in letter form.
6 recordings, 12 lessons. Stock # 290000 (Includes one complete set of the correlated publications below) $102.55
Additional Copies of Printed Publications
Student Workbook
7.75
Key to Workbook
3.15
Dictation Key
2.65


Legal Terms for Secretaries

A compact, yet inclusive, glossary of general legal terms. Quite adequate for all but advanced legal secretarial students.
Stock No. 299900 ISBN 0-89420-096-8 $4.55


Letter Writing for the Office

Business leaders today too often complain that business graduates cannot write properly, or dictate a phrase, much less a sentence, paragraph, or complete letter. This most important subject all too often is not taught in any department and yet is urgently needed by business and industry.

LWFTO is not just a business correspondence course, with related coverage of normal production typing fundamentals, nor is it a mere compilation of business letters. Emphasis is on how to write.

First thirty lessons emphasize word selection, as well as comprehensive lists of words and phrases which no longer should be used. This is followed by phrase selection and placement, followed by sentence construction and composition. Explains why a certain type of word should not be used at a particular place in a sentence. This is a practical and effective method of learning to write for any office.
12 recordings, 42 lessons. Stock # 110800 (Includes one complete set of the correlated publications below) $194.90
Additional Copies of Printed Publications
Student Workbook
9.25
Key to Workbook
2.85
Tests & Key
3.20


Medical-Dental Terminology
LeGrand Woolley, D.M.D.

This is not a list of medical words and phrases. Neither is it a medical transcription course. Interesting background information is presented on the history of medicine and how medical concepts and terms developed. Then, basic word beginnings and endings are introduced. Various major medical diseases and deficiencies are discussed, how these specialized areas expanded, words which are pertinent to each, and how to construct these words. This program qualifies the student to estimate the meaning of medical terms on first encounter. Cardiovascular diseases, with emphasis on damage caused by smoking; also gastrointestinal problems, and areas of dentistry—with problems, vocabularies, and terminology related thereto.
11 recordings, 22 lessons. Stock # 196700 (Includes one complete set of the correlated publications below) $179.15
Additional Copies of Printed Publications
Student Workbook

Key to Workbook

Tests & Key

Key to Tests


Medical Transcription Power Building
Bruce Tennant, CMT

Other medical transcription courses are either professionally narrated or simply read by physicians. The recordings in this program are actual dictations, culled from real hospital and clinic records.

Not for beginning students, these dictations are the best substitute for on-the-job training a student could have. Each lesson, from the most difficult to the easiest, is replete with coughs, corrections, mispronunciations, accents, and other distractions found in real medical transcription.
7 recordings. Stock # 470000 (Includes Key and Guide) $111.95
Additional Copies of Printed Publication
Student Key & Guide, 9.95


Numbers-a-Minute Timings
George Rhodes

These unique timings are constructed to develop and measure student keystroke skill on 10-key adding and calculating machines. The optional recording provides paced one-minute timings keyed to notations in the text.
Timings Text. Stock # 126000, 6.95
Optional Recording (includes Timings Text above), 19.25


Courtroom Procedures for Court Reporting

LESSON ONE covers use of supporting documents, use of an interpreter, how to handle a video deposition, and what to do about a jury view. LESSON TWO carefully discusses the handling of a “read back" situation, how to show that something was “read into the record,” what to do “in chambers,” the swearing of oaths, and also introduces the setting up of a transcript; while LESSON THREE introduces the setting up of a transcript; while LESSON FOUR includes instructions on the trial sequence and pertinent review of the entire course.
2 recordings, 4 lessons. Stock # 456000 (Includes one complete set of the correlated publications listed below. $42.30
Additional Copies of Printed Publications
Student Workbook
6.95
Key to Workbook & Tests
3.15
Tests
2.65


The Dental Assistant

This course is a thorough introduction to the field of dental assisting. Beginning with an overview of the vital role the dental assistant plays in the dental profession, the student goes on to lessons on dental terminology, office management, dental anatomy, patient records, dental instruments and equipment, sterilization, chairside assisting, patient psychology, oral hygiene, pedodontics, nutrition, first aid, pathology, bacteriology, oral surgery, pharmacology, gold inlays, impressions, laboratory equipment, prosthodontics, and X-rays.

After completing this course, the student will have an understanding of the responsibilities and satisfactions of a dental assistant, and understanding of the career opportunities in the dental profession, and a solid foundation for the continuation and completion of studies for a career as a dental assistant.
14 recordings, 30 lessons. Stock # 198000 (Includes one complete set of correlated publications listed below) $228.60
Additional Copies of Printed Publications
Student Workbook
11.95
Key to Workbook
3.35
Tests
3.00
Key to Tests
2.50


Executive Lecture Series
Marvin W. Hempel

A unique series of lectures prepared and narrated by top-level executives of our nations’s largest businesses and industries. The series is designed to acquaint the student with some of the problems encountered in the business world and the economy from a top-level point of view.
7 recordings, 14 lectures. Stock # 450000 (Special Set Price) $98.00


Lawyer’s Management Principles -- A Course for Assistants

A course prepared by lawyers for those students preparing for para-legal careers. The following topics are studied in detail: You and the Lawyer; Legal Assistants—A New Career; What’s It All About?; What is A Practice?; A Lawyer’s Responsibilities; How the Lawyer, and You, Get Paid; Charges; The “Factory”; Workshops Of A Practice; The Library; The “Product”; Forms; Files and Records.
5 recordings, 8 lessons. Stock # 101000 (Includes one complete set of the correlated publications listed below) $86.90
Additional Copies of Printed Publications
Student Workbook
7.85
Key to Workbook
2.50
Tests & Key
2.75


ABCs of Taxes Written by a CPA, for all taxpayers, whether a do-it-yourselfer, or for hire. Complete with case histories, a glossary and tax saving ideas. It is especially designed to help taxpayers know WHEN to seek professional help. And HOW to select professional help. Learning to keep the “boat” upright and pointed in the right direction, no matter which way the wind blows, is the purpose of this little treatise. 1 recording, 2 tracts (covering highlights of the text below) Stock No. 481004 (Text included) $22.75 Text. Stock No. 481000, ISBN 0-89420-051-8 7.75
Punctuation

Carefully programmed to teach use of all punctuation marks, through constant student involvement — audio, visual, kinesthetic, and cognitive.
3 recordings, 17 lessons. Stock # 357500 (Includes one complete set of the correlated publications below) $56.20
Additional Copies of Printed Publications
Student Workbook
7.25
Key to Workbook
2.50
Tests & Key
2.35


Record Keeping for Business
Marvin W. Hempel

Emphasizing record keeping and source document procedures for business applications, this program covers important record keeping duties of a cashier, retail sales clerk, petty cash clerk, and purchases clerk. Included is a comprehensive Job Orientation section which shows students how to prepare a resume letter of application, and an application form, as well as filling out an application for a Social Security card, and reviewing techniques for proper job interview procedures.
8 recordings, 16 lessons. Stock # 359000 (Includes one complete set of the correlated publications below) $139.80
Additional Copies of Printed Publications
Student Workbook
10.75
Key to Workbook
3.65
Tests
3.40
Key to Tests
3.00


Record Keeping for Personal Finance
Marvin W. Hempel

A comprehensive program stressing personal and family record keeping needs. May be used with business and personal finance courses. This individualized program covers such important topics as penmanship, filing, checking accounts, bank reconciliation statements, banking services, personal budgets, home expense records, and a concise and practical presentation on how to prepare a student’s federal income tax return.
7 recordings, 14 lessons. Stock # 358000 (Includes one complete set of the correlated publications below) $124.25
Additional Copies of Printed Publications
Student Workbook
9.95
Key to Workbook
3.95
Tests
3.35
Key to Tests
3.00


Secretarial Practice

This important lecture program will supplement whichever secretarial practice textbook you may be using by reinforcing the key areas of concern.
6 recordings, 12 lessons. Stock # 186700 (Includes one complete set of the correlated publications below) $101.00
Additional Copies of Printed Publications
Student Workbook
6.25
Key to Workbook
2.45
Tests
2.30


3-Minute Timings for Typing
George Rhodes

This unique program serves three major needs of typewriting instruction: 1) It provides improved copy construction for the traditional nonpaced, 3-minute timing; 2) The copy is designed to permit individualized student pacing activities for intervals up to 3 minutes; 3) The contents of the timing copy relate to typing instruction topics, thus serving as a student reference source.
Timings Text. Stock # 296951, ISBN 0-89420-228-6 $7.95
Additional Copies of Printed Publications
Teacher's Edition, w/scoring overlay
9.95
Optional Timing Tape w/2 Texts
29.95


Timings for Typing

Ideal for 1, 3, and 5 minute timings. Unique GWPM scale for automatic speed determination. No computing required.
Text. Stock # 296955 ISBN 0-89420-013-5 $6.95


Timings for Typing & Transcription

Most business teachers tend to spend many hours a month administering 1, 2, 3, 4, and 5-minute timings for both typing and transcription. Many (if not most) of these timings could be handled by cassettes, specially designed for such work. Both tracks of each cassette are comprised of the appropriate length timings with a brief rest pause between each timing. This series is ideal for either group usage or individual applications.
5 recordings, 10 tracks. 1, 2, 3, 4, and 5-minute timings. Stock # 135000 $49.00


Typing Skill Drills

A veritable encyclopedia of typing drills, which includes a special unit on acceleration copy, an extensive list of keyboard control drills, and five unique sections devoted to number and symbol mastery. Excellent for both remedial and skill building assignments.
Drill Text. Stock # 143000 ISBN 0-89420-103-4 6.95


Typing Tips

A compact reference book for the typist, stenographer, and secretary. Includes hundreds of pointers, reminders, steps, and procedures needed by the typist — but often forgotten. Conveniently organized for instant reference.
Typing Tips Text. Stock # 122707 ISBN 0-89420-102-6 $6.25


Individualized Typing Series (I/T/S)
Shirley Hewitt

A completely individualized typing program, equivalent to at least one year of careful instruction.
Part 1 – Beginning, 15 recordings, 30 lessons) Includes complete keyboard coverage, along with intensive drill applications. Stock # 117000 (Includes one complete set of the correlated publications below) $235.50
Additional Copies of Printed Publications
Student Guide
7.55
Key to Guide
3.55


Part 2 – Intermediate, 15 recordings, 30 lessons) Provides drills designed to improve control and increase speed. Production typing is introduced, but not overly emphasized. Stock # 118000 (Includes one complete set of the correlated publications below) $235.85
Additional Copies of Printed Publications
Student Guide
8.50
Key to Guide
3.30

Part 3 – Advanced, 15 recordings, 30 lessons) concentrates on production typing techniques and projects; but also includes a moderate amount of drill work and speedbuilding. Stock # 119000 (Includes one complete set of the correlated publications below) $242.45
Additional Copies of Printed Publications
Student Workbook
8.95
Key to Guide

Forms & Letterheads
5.25

Typing: Ten-second Stroking Drill

This single-cassette program is designed for one thing alone: to provide the teacher with a profile of kinesthetic response patterns for the first, second, third, and fourth fingers of both hands. It has nothing whatsoever to do with “key location” — only how fast the individual fingers can be pushed to respond, for ten seconds, over a reasonable number of days. Such a profile can provide the observant teacher with considerable insight as to a student’s basic speed potential.
1 recording, 2 tracks, 10-second timings. Stock # 135045 (Includes one pad of 50 forms) $19.45
Additional Copies of Printed Material
Profile Forms (50) - 6.45


Salesmanship

A very complete and comprehensive program covering the entire field of Selling, from earliest times to present. Too often would-be salesmen are searching for a few magic words and phrases or certain foolproof “closing” techniques without realizing that the professional salesman is knowledgeable about the entire field of selling. The real pro reads widely, studies constantly, and has a breadth of understanding about the whole world of business, including it’s historical perspective.
15 recordings, 30 lessons. Stock # 130800 (Includes one complete set of the correlated publications listed below) $244.55
Additional Copies of Printed Publications
Student Workbook
10.50
Key to Workbook

Tests
3.95
Key to Tests
3.15


What’s Wrong with the Typewriter Keyboard

This little program carefully explains to students what’s wrong with the typewriter keyboard and how it all came about — the fact that the left hand does approximately twice as much typing as the right, the over-assignment to weak third and fourth fingers, etc. As these matters are discussed, special drills are provided to help the student “overcome” the keyboard’s inherent weaknesses.
1 recording, 2 tracks. Stock # 108000 (Includes one packet (20) Student Guides, listed below) 25.10
Additional Copies of Printed Publication
Student Guide (Packet of 20) - 12.50


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